Tag Archives: sales prospecting

Stand Where Interested Prospects Can See You

Appointment setting campaigns (especially inbound ones) tend to start by just standing around for a bit before engaging prospects. But suppose that your appointment setting campaign were actual people on the street with signs promoting your business. Which part of the street do they stand? Obviously wherever they can be seen! Unfortunately, this concept is lost in most appointment setting strategies when it comes to where customers really look.

Read the rest of this entry »


Tags: , , , , , ,